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Jul 17, 2026 · Archive

Apple Reprices Six iPhone Models In Japan As The Yen Slides

Apple Reprices Six iPhone Models In Japan As The Yen Slides

Apple's Japan increases run from the iPhone 17e's 8% to the iPhone Air's steepest jump, 11.3%, while U.S. prices held steady.

  • iPhone 17 Pro Max rose to ¥214,800 from ¥194,800, a 10.3% jump.
  • iPhone Air saw the steepest hike, 11.3%, from ¥159,800 to ¥177,800.
  • iPhone 16 and 17e also rose, 8.7% and 8%, the smallest increases.

Why it matters: A currency sliding against the dollar taxes citizens quietly, through every import's price.

MacRumors (Joe Rossignol), confirmed against Apple's Japan online store ↗ · Jul 17, 20267/17/26