Brussels Says Meta Never Assessed Its Own Apps' Harm
Brussels' preliminary finding, issued 10 July, names infinite scroll, autoplay and personalized feeds, with fines up to 6% of turnover.
- Commission says Meta never analyzed minors' nighttime use or reels-driven binge patterns.
- Push notifications and recommendation algorithms are named as separate addictive triggers.
- Meta disagrees, saying the findings ignore steps it already took to protect teens.
Why it matters: An attention-economy platform cannot cure addiction without abandoning the business model that pays for it.
European Commission Press Release IP/26/1579 ↗ · Jul 10, 20267/10/26