Apple Music Rises To $11.99, First Hike Since 2022
Apple confirmed the change to press, saying the new rate and related Apple One bundle adjustments took effect today, July 17.
- Apple Music Individual plan rises $1 monthly to $11.99, starting today per Apple's page.
- Apple's pricing page confirms select Apple One bundle tiers rose in tandem with it.
- The last Apple Music price increase came in October 2022, nearly four years earlier.
Why it matters: A subscription price sits still until the company decides customers will pay the difference and stay.
Apple official pricing page (apple.com/apple-music) confirming $11.99 Individual plan, corroborated by Apple statement to press dated 2026-07-17 ↗ · Jul 17, 20267/17/26 · ✓ Checked✓ Check